Data protection
privacy and data protection
On this page we would like to inform you transparently about the processing of your personal data because your trust and security are very important to us. Our following data protection declaration shows you which data is collected on our website and which of this data we process and use in which way. In addition, we would also like to give you the opportunity to contact the responsible office if you have any concerns.
1. Responsible body and your rights
The company Elezi Commerce (hereinafter: we) is responsible for the collection, processing and use of your personal data within the meaning of the Federal Data Protection Act. As the responsible body, you can reach us at:
- Post: Elezi Commerce, Klingentalstrasse 79, 4057 Basel
- Telephone: +41 61 551 05 65
- Email: info@mamm.ch
You can obtain information about your data stored by us at any time and exercise your right to correction, blocking or deletion of your data. Please contact us for this. If you wish to object to the collection, processing or use of your data by us in accordance with this data protection provision, in whole or in part, you can notify us by e-mail.
2. Collection, processing and use of personal data
What do we mean by personal data?
Personal data is information about factual or personal circumstances of a specific or identifiable natural person. This includes, for example, your name, your telephone number, your address, but also all inventory data that you provide us with when registering and creating your customer account.
2.1 Contact Form
On our website we offer you the opportunity to send us an inquiry via a contact form. To answer the request, we need your e-mail address and a name, all other information is voluntary.
By submitting the contact form, you give us your consent to process your personal data in order to answer the request made.
As soon as your request has been answered, your personal data will be automatically deleted and will no longer be used.
2.2 Customer Account
You have the option of setting up a personal, password-protected customer account in our online shop, where you have direct access to your inventory data stored by us. In the customer account you can also view online data about your completed, open and recently sent orders, your personal data and your newsletter settings.
What data is mandatory when registering for a customer account or completing an order?
- Your e-mail address
- Your password
- Your first and last name
- Gender
- phone number
- Address
- Acceptance of the terms and conditions and data protection regulations
Why is this data collected?
In order for your order to be processed correctly, we need your correct address and payment details. We use your e-mail address to confirm your order and the dispatch of the delivery and for general communication. In addition, your e-mail address serves as identification for logging into your customer account.
Collection, processing and use of your personal data
Your data is primarily collected, stored and processed by us in order to process your order properly. Secondarily, however, also for services (information about your order, complaints, etc.), technical administration or your own marketing purposes. Your personal data will only be passed on to third parties if this is necessary to process your order and is legally permissible, for marketing purposes or if you have given your prior consent. For example, these are recipients in the following categories: shipping partners (Swiss Post), payment providers (Stripe, PayPal), merchandise management service providers (JTL Software), shop software (Shopware), web hosts (Hostpoint) and e-mail marketing software service providers (Mailchimp). In all cases, we strictly observe the legal requirements and limit the scope of data transmission to a minimum. The data passed on may only be used by our service providers to fulfill their task.
Use of your data for advertising purposes
In addition to processing your purchase from us, your personal data will also be used for the following purposes:
- Improving your shopping experience
- Communication (orders, specific products and marketing campaigns)
- Recommendation of products that might interest you.
In order to send you interest-based and relevant information via e-mail marketing, we use existing information such as receipt and read confirmations from e-mails, information about the device used, your connection to the Internet, operating system and platform, date and time of your visit to our homepage . In addition, the products you have viewed are recorded in our online shop and used for recommendations.
Of course, you can object to the use of your personal data for advertising purposes at any time. Write a short e-mail to us.
Newsletter
Your e-mail address will be used by us exclusively for our own advertising purposes for sending the newsletter, regardless of the contract processing. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by sending us a brief e-mail of your intention. Your data will then be removed from the mailing list.
Your data will be passed on to the e-mail marketing service provider "Mailchimp" as part of order processing. A transfer to other third parties for the dispatch of newsletters does not take place
Product recommendations by email
Regardless of whether you have signed up for the newsletter, you will receive special product recommendations from us by email at regular intervals. In this way, we provide you with information about products from our diverse range that may interest you based on your recent purchases.
If you do not wish to receive any product recommendations from us, you can of course inform us of this at any time using the corresponding unsubscribe link in the e-mail.
3.Cookies
We also use so-called cookies in our online shop. Cookies are small files that are stored on your computer or mobile device every time you visit. Accepting cookies is not a prerequisite for visiting our website, but blocking cookies limits the functionality of our online shop. We provide you with the following information about the use of cookies on our website:
3.1 Why we use cookies
Cookies are an essential part of making our online shop work. The functionality of the shopping cart is secured by cookies. In addition, we use cookies to adapt our offer to your wishes and to make surfing in our online shop more comfortable for you. Cookies can and do improve our advertising activities by enabling us to show you products in our advertising that are likely to be of interest to you based on your browsing behavior. We aim to show you advertising that is tailored to your interests and relevant to you.
3.2 Which cookies we use
When it comes to cookies, we differentiate between so-called session cookies and temporary or permanent cookies. Session cookies are, for example, automatically deleted from your computer/mobile device after the end of the browser session. For example, we use session cookies to save your country and language settings and your shopping cart across different pages of the respective Internet session.
Temporary or permanent cookies are also stored on your computer/mobile device after the end of the respective session and are automatically recognized the next time you visit our website. For example, your preferred settings can be automatically reloaded. Depending on the type, these cookies are stored for between one month and ten years and are only automatically deleted after the programmed time has expired.
The cookies we use enable us to make our web shop more user-friendly, effective and secure and to provide you with information based on your interests.
3.3 Third Party Cookies
We work closely with other advertising partners. These help us to improve the offer on our website and to make it more interesting for you. These partner companies set their own temporary and permanent cookies on our website, which are stored on your hard drive. These cookies are also automatically deleted from your hard drive after the pre-installed lifetime (1 month to 10 years). Our partners collect various data on our behalf about which products you searched for, bought and which pages you looked at. The cookies of our partners only contain pseudonymous, mostly even only anonymous data. By using retargeting technologies, we can make our website more interesting for you. For example, users who are already interested in our web shop and our products are shown advertising on our partners’ websites that could be of interest to the respective user based on the data collected. This type of advertising is of course also completely pseudonymous.
The advertising partners for the retargeting technologies are the following:
- Google, Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA; https://www.google.de/intl/de/policies/technologies/ads/
- Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA; https://www.facebook.com/about/privacy
3.4 Is personal data stored in a cookie?
No personal data is stored in the cookies we use and therefore a cookie cannot be assigned to a specific person. When the cookie is activated, an identification number is assigned to the corresponding cookie, but this does not enable it to be assigned to your personal data. For example, your name, your IP address or similar will not be placed in the cookie, so that it will not be possible to trace your person later. The cookie technology delivers and only pseudonymised information. For example, we can then understand which pages of our website were visited the most and which products are the most popular. Based on this information we can improve your shopping experience.
3.5 Can you prevent the storage of cookies?
The common Internet browsers automatically accept cookies, but you can easily prevent this. For example, you can block all cookies or instruct the browser to ask for your consent before storing a cookie. The cookies that have already been saved can be easily deleted using the corresponding function in your browser.
4. Log Files
Every time you access our website, your Internet browser transmits various usage data, which are stored in log files for technical reasons. The usage data are as follows:
- Date and time the website was accessed
- Name and URL of the page accessed
- IP address
- Address from which you came to our site.
- Amount of data transferred
- Your browser name and version
We evaluate the stored data records in order to improve our offer and the web shop and to improve usability and user-friendliness. In this way, we can use the log file data records to find and correct errors more quickly, control server capacities correctly and protect ourselves from attacks on the server.
5. Analysis on the web
We use the tracking technologies of Google Analytics and Google Adwords Conversion Tracking to improve and optimize our web shop. (https://www.google.de/intl/de/about/) (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; hereinafter simply "Google").
5.1 Google Analytics
Google Analytics helps us to continuously develop and improve our website by creating pseudonymised usage profiles and cookies. This generates the following information:
- Browser type and version
- Operating system
- Origin URL (referrer URL or the previously visited page)
- IP address
- Time of server request
These data sets are stored on a Google server in the USA and used by us to evaluate our website. We receive evaluations of the activities on our website and the user behavior. Your IP address will not be associated with other Google data. For this purpose, your IP address will be anonymized so that it cannot be assigned.
As already described, you can block cookies using the corresponding function in your browser, but this will limit the functionality of our web shop.
In addition, you can download a browser add-on from Google that you install and use this add-on to block all data collection by the cookie.
Browser add-on: https://tools.google.com/dlpage/gaoptout?hl=de
As an alternative to installing the browser add-on, a so-called opt-out cookie can be set. This cookie prevents your data from being collected on our website in the future. It is important to note that the opt-out cookie is only valid on our site and only in the respective browser. For example, if you delete all cookies, an opt-out cookie must be set again.
Set opt-out cookie: https://tools.google.com/dlpage/gaoptout?hl=de
You can find further notes and information on data protection in connection with Google Analytics under the following link:
https://support.google.com/analytics/answer/6004245?hl=en
5.2 Google Adwords Conversion Tracking
As soon as you reach our website via a Google Adwords advertisement, a cookie will be placed on your computer or mobile device by Google Adwords.
The cookie is not used for personal identification and is automatically deleted after 30 days or loses its validity. This cookie enables us to recognize that the user clicked on an advertisement and was then redirected to a specific page in our webshop. So-called conversion statistics are created by this conversion cookie in Google Adwords, which we subsequently analyze and evaluate with the aim of improving the advertisements. This is, for example, data on the total number of users who have clicked on a specific advertisement from us and which page in our online shop they have reached.
No personal data is processed in Google Adwords either, so a user cannot be identified or tracked using the conversion cookie. The setting of the conversion cookie can of course also be prevented by using the settings provided in your browser. You can find more information about Google Conversion Tracking under the following link: https://services.google.com/sitestats/de.html
6. Security in data transmission
In our web shop we use the so-called SSL procedure, which is used to transmit data during the visit to the website. You can recognize this security measure by the fact that a green key symbol with the note "Secure" is attached in front of the URL of the website.
8. Klarna Payments
In order to be able to offer you Klarna's payment methods, it may be that we pass on your personal data in the form of contact and order data to Klarna during the checkout process, so that Klarna can check whether you are eligible for Klarna's payment methods and Klarna the payment methods can be tailored to you. Your transmitted personal data will be processed in accordance with the Klarna privacy policy processed.
Billpays/Klarna's payment options: In order to be able to offer you Klarna's payment options and to be able to assess whether you are eligible for their payment options and to tailor the payment options for you, it may be that we process your personal data in the form of Pass on contact and order data to Klarna and Billpay. Your personal data will be processed in accordance with the applicable data protection laws and in accordance with the information in the data protection declarations of Klarna [ de , fr , it or in versions] and Billpay [ de , fr , it or in versions].
8. Copyrights
All rights to this data protection declaration belong to the company Elezi Commerce.
Any copying, duplication and use for your own purposes of this data protection declaration is strictly prohibited.
If copyrights are violated, we will take legal action.
Elezi Commerce, Albinot Elezi,
Basel, March 2022